ABB Customer Innovation Center
Singapore
Discover how the financial world is converging to become more relevant to today's consumer through an experiential interactive.
The challenge:
ABB commissioned us to design and build a customer innovation center where they could showcase their suite of digital solutions to their customers. The challenge was, how could we present all of ABB’s digital solutions in a way that was easy for visitors to navigate through on their own.
What we did:
With tight deadlines and a huge amount of coordination between all stakeholders, we managed to design and construct a modern Customer Innovation Gallery that encapsulate ABB’s brand.

Together with Francis Wong & Associates, we worked closely with ABB’s business units to design a self guided experience that was filled with interactive information panel, which provided visitors with a better understanding of ABB amazing digital technologies.
Scope of work:
  • Creative Concept
  • Spatial Planning
  • Interior Design
  • AV System Installation & Integration
  • Digital Integration
  • Design & Build
Client:
  • ABB
Project Type:
  • Galleries
Design Consultant:
  • Francis Wong & Associates

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